Aura Concept

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Aura Concept

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dps-aura.lecien.com
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The PLOG Extractor

dps-aura.lecien.com is PLOG Extractor that input revenue and cost of product data and drill down PLOG indicators. Revenue Growth per Product, Gross Margin Growth per Product, Operating Leverage Ratio per Product

concept: Distilling the Essence of Profit from Physical Gravity

PLOG: Product Led Organic Growth

Definition; scalable product model which contains operating leverage

The PLOG Extractor is a strategic SaaS layer that sits above your ERP/Accounting data. Its purpose is to identify which products have the potential to transcend their physical cost and become “Gold/Platinum/Diamond” icons—yielding a massive ROIC spread premium.

Sidebar Menu

  • Role
    • Read-only, Read/Write
  • Home-Dashboard
    • drilldown data
    • country/ devision/ product category/distribution channel/SKU#
  • Cost Data Input
    • country/ devision/ product category/distribution channel/SKU#
  • Revenue Data Input
    • country/ devision/ product category/distribution channel/SKU#
  • Data Export
    • Date duration setting
    • country/ devision/ product category/distribution channel/SKU#
    • YoY, MoM

1. The Input: BOM & Channel Data

The system ingests the “physical gravity” of 100+ products:

  • BOM Input: Tracking the raw cost of textiles.
  • Logistics & Distribution: Mapping the cost of moving goods through various channels (Direct-to-Consumer, Wholesale).
  • Revenue: The current market price point.

2. Output

Sales Volume by product category
Gross Margin by product category =Revenue-Cost of Revenue
GM Operating Leverage Ratio by product category (= Gross Margin TTM YoY/Sales Volume TTM YoY )

All company(month, year, MoM, YoY)

  • Division: Inner Wear
    • Product Category: CrossMesh, MagicalFit, etc
  • Division:Handmade
    • Product Category: cosmo thread 25, etc
  • Division:Lace Aterier
    • Product Category:
  • Division:Lace Amulet
    • Product Category:

3. The Dashboard: Metrics

MetricTermPLOG Definition
Durable Competitive AdvantageGross Margin %How much of the price is “Premium” vs. “BoM”
Law of ScaleOperating LeverageHow fast the profit “evaporates” or “concentrates” with volume.
Pricing Power DiscoveryGross Margin per channelWhich distribution path preserves the most competitive margin
PLOG StatusProduct Lifecycle Evaluation

4. The Output: Report

The system flags the Top 3 PLOG Candidates from your 50 products.

Top3 Criteria

-TTM YoY Sales Volume Growth
-TTM YoY Gross Margin Growth
-TTM YoY GM Operating Leverage Ratio (=Gross Margin TTM YoY/Sales Volume TTM YoY)

Specification

Territory

  • Japan
    • Wholesale-Store
    • Wholesale-EC
    • D2C
  • United States
    • Wholesale-Store
    • Wholesale-EC
    • D2C
  • Singapore
  • Shanghai
  • Hongkong

Business Category

  • Inner wear Private Brand (OEM)
    • Product Category
      • Product Number
        • Color Code
          • Size Code
            • JAN/EAN/UPC Code
              • Product Name: MagicalFit
  • Inner wear National Brand(NB)
    • Product Category
  • Cosmo Handmade
    • Product Category
  • Lace Aterier
    • Product Category
  • Lace Amulet
    • Product Category

Users

  • Read/Write
  • Read Only